The First Sustainability Collaboration in the World of Dance
The Valuence Group offers life-changing value tailored to all stakeholders, encouraging every person in the world to live true to yourself. Valuence Holdings Inc. (Tokyo; Shinsuke Sakimoto, Representative Director) has announced that it has signed a sponsorship contract with KOSÉ Corporation (Tokyo; Kazutoshi Kobayashi, President & CEO; hereinafter “KOSÉ”). KOSÉ operates KOSÉ 8ROCKS, a member of the Daiichi Seimei D.LEAGUE, a pro dance league originating in Japan.
Realizing a Sustainable Sports Business
KOSÉ 8ROCKS is a professional dance team established by KOSÉ in August 2020. The team’s breakdance-focused acrobatic dancers have enjoyed great success in the Daiichi Seimei D.LEAGUE professional dance league, a league originating in Japan. With this new sponsorship contract, Valuence shows it shares the desire of KOSÉ 8ROCKS to pass on the limitless potential of dance to the future.
It also is well-matched with the Group’s HATTRICK official athlete auction. Official outfits worn by KOSÉ 8ROCKS members during their matches will be reused through HATTRICK auctions with the aim of realizing its mission to create a sustainable future for athletes as well as realizing a sustainable sports business.
Team Outfits to Feature the HATTRICK Logo
With this signed sponsorship contract, the HATTRICK logo will be features on KOSÉ 8ROCKS team outfits as of the Daiichi Seimei D.LEAGUE 21-22, to start in November 2021.
Through collaborative actions with KOSÉ and KOSÉ 8ROCKS, like featuring the HATTRICK logo and utilizing its auctions, we will work toward a higher level of mutual growth and development for the companies and their businesses, as well as acquisition of new fans.
■ About KOSÉ 8ROCKS
A dance team established by KOSÉ Corporation, with a team vision of bringing smiles to the world with the power of breaking. It specializes in bringing together multiple acrobatic techniques in performance, and boasts talented dancers pulling off high-speed routines with great variety. They pull in viewers with performances enhanced by a synergy of music and dance.
・KOSÉ 8ROCKS team page on the D.LEAGUE official website：https://home.dleague.co.jp/teams/tmbp/ (Japanese only)
・Instagram：https://www.instagram.com/kose8rocks/（@kose8rocks）
・Twitter：https://twitter.com/kose8rocks（@kose8rocks）
・TikTok：https://vt.tiktok.com/ZSV6eCxa/（@kose8rocks）
・KOSÉ 8ROCKS on the official FLAVA JAPAN TV YouTube channel: https://www.youtube.com/playlist?list=PLscTeFQQcPAg3Y51C8FPlX90R8hRJBSNb
■ About KOSÉ Corporation
・Securities Code: 4922 TSE
・Founded: 1946
・President & CEO: Kazutoshi Kobayashi
・Had Office: 3-6-2 Nihombashi, Chuo-ku, Tokyo
・Business Lines: Manufacture and sale of cosmetics, etc.
■About HATTRICK
With a mission to create a sustainable future for athletes, HATTRICK is an official athlete auction run by Valuence Group company Valuence Japan Inc. This new auction service protects athlete and team values and co-creates new value through connecting with the minds of fans, supporting all people engaged in sports.
・HP：https://auction.hattrick.world/
・Instagram：https://www.instagram.com/hattrick.world_official/（@hattrick.world_official）
・Twitter：https://twitter.com/hattrick_world（@hattrick_world）
